Before founding ASMBLY, co-founders Angela and Mercedes worked side by side at a small activewear company, pouring their creativity into every detail. What stood out most from that experience wasn’t just the clothing, it was the incredible community of women they connected with along the way. Witnessing women pursue their goals, celebrate milestones, and feel strong and confident in thoughtfully designed activewear became the driving force behind their passion. 

When that chapter unexpectedly came to an end, it was the outpouring of support from their community that made it clear their work had created something meaningful. That connection, purpose, and shared sense of empowerment couldn’t be left behind.

That’s how ASMBLY was born. The name comes from the word assembly, meaning both a gathering of people and to build. It represents everything the brand stands for: a community coming together to build something intentional, inclusive, and lasting.

ASMBLY is more than activewear. It’s a collective of women building strength, confidence, and connection, one design, one movement, and one story at a time.